The Ultimate Guide to Advertising in a Down Economy
History tells us companies that come out of a recession spending relatively more do better in the years that follow.
Previous
Next
Previous
Next
Read More
5 Things To Do When You’re Laid Off
By Bethany Mascena Tracy, N2’s Director of Recruitment During an economic downturn, many companies turn to their most precious resource – their people – and start reducing headcount for a quick boost to their bottom line. This leaves talented, laid-off employees wondering, “What’s next?” Throughout my career, I’ve asked myself many times, “What’s next?” Whether
Digital Subscription Numbers Don’t Paint an Accurate Picture
When Egon – Harold Ramis’ character in the 1984 blockbuster film Ghostbusters – coined the phrase “Print is dead,” digital publications had yet to go mainstream. Needless to say, the digital publishing universe exploded in the following decades – and this has left many marketers echoing Egon’s famous phrase. In fact, a Deloitte publication estimates
Keith Sewell’s Passion for Leadership
Welcome to our three-part series introducing N2’s new Directors of Product Growth. In addition to Keith’s story below, be sure to check out our articles on Bobby Wright (director for Real Producers) and Denise Castellano (director for BeLocal). Enjoy! Keith Sewell and the position of Director of Stroll Product Growth seem to be a
Bobby’s Back – and Busier Than Ever
Welcome to our three-part series introducing N2’s new Directors of Product Growth. In addition to Bobby’s story below, be sure to check out our articles on Denise Castellano (director for BeLocal) and Keith Sewell (director for Stroll). Enjoy! When Bobby Wright accepted the newly created position of Director of Real Producers Growth, it marked
N2’s Hyport Digital Earns Google Partner Certification
Our own Hyport Digital recently achieved a major milestone. In July 2022, the digital marketing agency became a certified Google Partner! While each of our N2 publications places advertisers in front of typically hard-to-reach consumers, digital marketing can play a major role in helping our 25,000+ print advertisers reach their ideal clients. We formed Hyport
Better Tomorrow, 8 Years & Counting: Joni Giordano-Bowling’s Story
If you know your Bible history, you might say Joni Giordano-Bowling was the Saul of print in her previous career. She actively set out to destroy print in the name of internet marketing, and she was good at it. Now, after more than eight years with The N2 Company, it’s safe to say Joni’s had
Things You Should (and Shouldn’t) Do With Your 401(k) During Periods of Stock Market Volatility
As part of N2’s team member benefits, we provide access to a financial advisor to guide our people through their personal financial wellness journeys. This week we received great advice from our financial advisor, John Zachary of Pathfinder Wealth Consulting, on how to react to a volatile market like the one we’re currently experiencing. Instead
Stroll: The Brand Evolution
N2 Publishing, a thriving neighborhood magazine line launched in 2004, undergoes a national rebranding to Stroll. Now, half a million homes in affluent neighborhoods across the U.S. receive a Stroll magazine in the mailbox every month.
Best HR Benefits: How This Company Helps Employees Become Homeowners
We believe the homeownership hurdle should not be too high for those who are working diligently to build a better future for themselves and their family.
How to Entertain Kids While Working From Home
It’s time for school to be let out and for kids to wake up with nowhere to be but at home. With you.
4 Mental Health Benefits Companies Should Offer
In honor of mental health awareness month, let’s look over some of the extra benefits we offer to our team members that specifically address mental health and wellbeing.
The N2 Company Now Pays Team Members to Take Mandatory Sabbaticals
The N2 Company has created a Paid Sabbatical policy to not only encourage but require all eligible W-2 team members to “recharge their batteries.”
THE N2 COMPANY EARNS FRANCHISEE SATISFACTION AWARDS
Our current N2 franchise owners have spoken – and earned us some great recognition.
N2’s Women in Print
Learn more about some of the women at each stage of the publishing journey!
Yes, You Should Be Taking Advantage of Your Company’s Financial Wellness Perks (& Why)
Taking advantage of your workplace financial perks can bring peace of mind and you may even get a thrill out of the feeling once you’ve set yourself up for success.
The N2 Company Gives $3M to Fight Human Trafficking in 2022
Through N2GIVES, our giving program, we’ve donated more than $16 million to fund the life-saving efforts of nonprofits fighting to end modern-day slavery.
Year in Review: Magazine Industry 2021
At The N2 Company, print media is our bread and butter (though we do also offer digital marketing services – shoutout to Hyport Digital). Believing wholeheartedly in the effectiveness and longevity of the print magazine industry comes easy to our team. After all, we’ve been a leader in the industry going on 20 years. But
